ServiceNow is a cloud-based platform that streamlines and automates IT service management, business operations, and IT operations management to enhance service delivery.
Automatically send follow-up emails or content based on lead behavior.
Promote webinars, trade shows, or conferences, and automate attendee follow-ups.
Allow users to request product demos or free trials, signaling strong buying intent.
Request and approve budgets for projects, departments, or initiatives.