Plaid is a financial data platform that powers fintech and digital finance products. It allows consumers and businesses to interact with their bank accounts, check balances, and make payments.
Track the allocation and return of tools, devices, or shared equipment.
Monitor spending on ad platforms (Google Ads, Meta, LinkedIn) and compare ROI.
Measure conversions, bounce rates, and engagement for marketing landing pages.
Plan, execute, and track multi-channel marketing campaigns (email, social, paid ads).