Plaid is a financial data platform that powers fintech and digital finance products. It allows consumers and businesses to interact with their bank accounts, check balances, and make payments.
Allow users to request product demos or free trials, signaling strong buying intent.
Track the allocation and return of tools, devices, or shared equipment.
Plan, execute, and track multi-channel marketing campaigns (email, social, paid ads).
Register prospects for sales-related events, webinars, or conferences.