IBM Db2 is a family of data management products, including the Db2 relational database. It supports both structured and unstructured data across on-premises and multi-cloud environments.
Request and approve budgets for projects, departments, or initiatives.
Allow users to request product demos or free trials, signaling strong buying intent.
Initiate the purchase process based on a finalized quote or customer intent.
Measure conversions, bounce rates, and engagement for marketing landing pages.
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