Amazon Managed Streaming for Apache Kafka (MSK) is a fully managed service that makes it easy for you to build and run applications that use Apache Kafka to process streaming data.
Measure conversions, bounce rates, and engagement for marketing landing pages.
Create and refine target personas for personalized marketing efforts.
Request payment from customers or initiate payment to vendors.
Record increases or decreases in stock due to loss, damage, cycle counts, etc.